Golden Lotus
A new modern and classic visual identity and self-order platform for local business.
Overview
Golden Lotus re-branding is for a local business owner to use the new visual identity and self-order system to connect with customers with their brand culture and value.
The goal of this project was to come up with a visual design system and an interactive menu concept to please younger audiences, built connections, and convert them to consume in the restaurant.
Role
Visual Design
Interface Design
Duration
Sep-Dec 2019
Platform
Tablet app
Digital design
Golden Lotus is a family-owned opened in 1998 offers authentic Vietnamese food for local foodies. In this project, something between traditional and classic, elegant, is what we are looking for to welcome younger customers.
We started with the standard brand identity framework, and the next step was to collaborate this new visual design to some collaterals and more, social selling assets.
Another part of this project is the website and interactive menu concept that showcase the sense and ability that modern chic direction Golden Lotus wants to go further.
